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You are at:Home » Built To Last: The Family Vision Driving Original Roofing Company’s Growth Across The Midwest
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Built To Last: The Family Vision Driving Original Roofing Company’s Growth Across The Midwest

By Rent Magazine ContributorJune 16, 20266 Mins Read
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Built To Last: The Family Vision Driving Original Roofing Company's Growth Across The Midwest Co-owned by three family members with a shared vision, Original Roofing Company is building a legacy centered on trust, accountability, and long term community impact. Many companies begin with a business plan. Original Roofing Company began with relationships. Long before they became business partners, Jarred Milich, Austin Priebe, and Zach Diamantoni spent more than two decades building a foundation of trust as family members and friends. Today, that same trust serves as the cornerstone of Original Roofing Company, a Michigan based roofing and exterior restoration contractor that is steadily expanding throughout the Midwest while staying grounded in the values that inspired its creation. In an industry often defined by transactions and short term growth, the three owners chose a different path. Their vision was never simply to build a successful roofing company. They wanted to create an organization capable of serving property owners, supporting employees, and strengthening communities for generations. "We built Original Roofing Company with a long term mindset," says General Manager and co-owner Jarred Milich. "Every decision we make is guided by the idea that we're building something our children can one day be proud to carry forward." From Family Bonds To Business Partners Building a business with family can be challenging. It requires trust, communication, and a shared commitment to a common purpose. For Jarred, Austin, and Zach, those qualities had already been tested and strengthened through years of personal relationships before they ever entered the roofing industry together. Each partner brought unique strengths to the organization. Together, they saw an opportunity to create a company that would stand apart not only because of the services it offered, but because of how it treated people. Rather than focusing solely on growth metrics, they focused on building a culture centered on accountability, transparency, and long term relationships. Those principles continue to shape every aspect of the company today, from customer interactions and employee development to project management and community involvement. Their goal was simple but ambitious: create a business people could trust when it mattered most. Building A Reputation One Relationship At A Time As Original Roofing Company expanded across Michigan and the Midwest, the founders remained committed to an approach that prioritized education over sales and relationships over transactions. The company serves homeowners, condominium associations, multifamily communities, commercial property owners, industrial facilities, and institutional organizations. While roofing and restoration projects remain its core services, leadership believes their true responsibility extends much further. "Our goal has never been to simply replace roofs," Jarred explains. "Our goal is to help property owners make informed decisions, protect their investments, and navigate the restoration process with confidence." That philosophy has helped the company establish a reputation for detailed inspections, clear communication, and thorough documentation. Clients are encouraged to understand their options, ask questions, and make decisions based on reliable information rather than pressure or urgency. In an industry where trust is often the deciding factor, Original Roofing Company has made transparency a central part of its identity. Growing Without Losing Sight Of The Mission Growth presents challenges for any organization. As companies expand, maintaining culture and consistency can become increasingly difficult. For Original Roofing Company, growth has never been pursued at the expense of its core values. Leadership views expansion as an opportunity to bring its customer focused approach to more communities while preserving the standards that helped build its reputation. That commitment is reflected in the company's professional credentials, including its designation as a GAF Master Elite® Contractor and CertainTeed Certified Contractor. These certifications demonstrate ongoing training, quality standards, and dedication to professional excellence. The company's growing influence is also reflected in its role as the Official Roofing Partner of University of Michigan Athletics, a partnership that highlights its increasing visibility throughout the state. Yet leadership remains focused on something far less measurable than recognition. Trust. "We believe trust is earned through transparency, communication, and doing what you say you're going to do," says Zach. "That philosophy applies whether we're working with a homeowner, a condominium association, or a large commercial property owner." Creating A Company That Outlives Its Founders Ask the leadership team what success looks like, and the answer extends well beyond revenue, market share, or project volume. The founders speak frequently about legacy. They envision a company that continues serving communities long after their own careers have ended. They want to create opportunities for future employees, provide reliable guidance for property owners, and establish an organization that future generations of their families can proudly continue. That perspective influences decisions both large and small. It shapes how employees are trained, how customers are treated, and how the company approaches every project. While many businesses are built with an eventual exit strategy in mind, Original Roofing Company was built with permanence in mind. The founders are not focused on becoming the largest roofing company in the Midwest. Their ambition is more meaningful and, perhaps, more difficult to achieve. They want to become the most trusted. Recognized As Michigan's Best Roofing Company In 2026 Original Roofing Company recently earned the distinction of Best Roofing Company in Michigan of 2026 from Best of Best Review, a recognition that reflects the company's unwavering commitment to quality craftsmanship, customer satisfaction, industry expertise, and long term community impact. Looking Ahead As severe weather continues to impact communities throughout the region, the need for experienced roofing and restoration professionals will remain important. Original Roofing Company is positioned to meet that demand while continuing to invest in the values that fueled its growth from the beginning. For Jarred, Austin, and Zach, the future is not measured in the number of roofs installed or markets entered. It is measured by the relationships built along the way. "The roofing industry often focuses on the roof itself," says Austin. "We focus on the people underneath it." That mindset has helped transform a family vision into a growing Midwest company. More importantly, it is helping create a legacy designed to endure for generations. To learn more about Original Roofing Company, visit originalroofing.com or follow the company on Facebook and Instagram for updates, educational resources, and community initiatives.
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Co-owned by three family members with a shared vision, Original Roofing Company is building a legacy centered on trust, accountability, and long term community impact.

Many companies begin with a business plan. Original Roofing Company began with relationships.

Long before they became business partners, Jarred Milich, Austin Priebe, and Zach Diamantoni spent more than two decades building a foundation of trust as family members and friends. Today, that same trust serves as the cornerstone of Original Roofing Company, a Michigan based roofing and exterior restoration contractor that is steadily expanding throughout the Midwest while staying grounded in the values that inspired its creation.

In an industry often defined by transactions and short term growth, the three owners chose a different path. Their vision was never simply to build a successful roofing company. They wanted to create an organization capable of serving property owners, supporting employees, and strengthening communities for generations.

“We built Original Roofing Company with a long term mindset,” says General Manager and co-owner Jarred Milich. “Every decision we make is guided by the idea that we’re building something our children can one day be proud to carry forward.”

From Family Bonds To Business Partners

Building a business with family can be challenging. It requires trust, communication, and a shared commitment to a common purpose. For Jarred, Austin, and Zach, those qualities had already been tested and strengthened through years of personal relationships before they ever entered the roofing industry together.

Each partner brought unique strengths to the organization. Together, they saw an opportunity to create a company that would stand apart not only because of the services it offered, but because of how it treated people.

Rather than focusing solely on growth metrics, they focused on building a culture centered on accountability, transparency, and long term relationships. Those principles continue to shape every aspect of the company today, from customer interactions and employee development to project management and community involvement.

Their goal was simple but ambitious: create a business people could trust when it mattered most.

Building A Reputation One Relationship At A Time

As Original Roofing Company expanded across Michigan and the Midwest, the founders remained committed to an approach that prioritized education over sales and relationships over transactions.

The company serves homeowners, condominium associations, multifamily communities, commercial property owners, industrial facilities, and institutional organizations. While roofing and restoration projects remain its core services, leadership believes their true responsibility extends much further.

“Our goal has never been to simply replace roofs,” Jarred explains. “Our goal is to help property owners make informed decisions, protect their investments, and navigate the restoration process with confidence.”

That philosophy has helped the company establish a reputation for detailed inspections, clear communication, and thorough documentation. Clients are encouraged to understand their options, ask questions, and make decisions based on reliable information rather than pressure or urgency.

In an industry where trust is often the deciding factor, Original Roofing Company has made transparency a central part of its identity.

Growing Without Losing Sight Of The Mission

Growth presents challenges for any organization. As companies expand, maintaining culture and consistency can become increasingly difficult.

For Original Roofing Company, growth has never been pursued at the expense of its core values. Leadership views expansion as an opportunity to bring its customer focused approach to more communities while preserving the standards that helped build its reputation.

That commitment is reflected in the company’s professional credentials, including its designation as a GAF Master Elite® Contractor and CertainTeed Certified Contractor. These certifications demonstrate ongoing training, quality standards, and dedication to professional excellence.

The company’s growing influence is also reflected in its role as the Official Roofing Partner of University of Michigan Athletics, a partnership that highlights its increasing visibility throughout the state.

Yet leadership remains focused on something far less measurable than recognition.

Trust.

“We believe trust is earned through transparency, communication, and doing what you say you’re going to do,” says Zach. “That philosophy applies whether we’re working with a homeowner, a condominium association, or a large commercial property owner.”

Creating A Company That Outlives Its Founders

Ask the leadership team what success looks like, and the answer extends well beyond revenue, market share, or project volume.

The founders speak frequently about legacy.

They envision a company that continues serving communities long after their own careers have ended. They want to create opportunities for future employees, provide reliable guidance for property owners, and establish an organization that future generations of their families can proudly continue.

That perspective influences decisions both large and small. It shapes how employees are trained, how customers are treated, and how the company approaches every project.

While many businesses are built with an eventual exit strategy in mind, Original Roofing Company was built with permanence in mind.

The founders are not focused on becoming the largest roofing company in the Midwest. Their ambition is more meaningful and, perhaps, more difficult to achieve.

They want to become the most trusted.

Recognized As Michigan’s Best Roofing Company In 2026

Original Roofing Company recently earned the distinction of Best Roofing Company in Michigan of 2026 from Best of Best Review, a recognition that reflects the company’s unwavering commitment to quality craftsmanship, customer satisfaction, industry expertise, and long term community impact.

Looking Ahead

As severe weather continues to impact communities throughout the region, the need for experienced roofing and restoration professionals will remain important. Original Roofing Company is positioned to meet that demand while continuing to invest in the values that fueled its growth from the beginning.

For Jarred, Austin, and Zach, the future is not measured in the number of roofs installed or markets entered. It is measured by the relationships built along the way.

“The roofing industry often focuses on the roof itself,” says Austin. “We focus on the people underneath it.”

That mindset has helped transform a family vision into a growing Midwest company. More importantly, it is helping create a legacy designed to endure for generations.

To learn more about Original Roofing Company, visit originalroofing.com or follow the company on Facebook and Instagram for updates, educational resources, and community initiatives.

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